How We Acquired 91 Job Seekers a Month at a Cost per Acquisition of 3,200 Yen

Sharing free how we attracted 91 candidates a month at a cost per acquisition of 3,200 yen, from design through to day-to-day operation

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About this seminar

Why we are holding it

We have supported digital marketing for more than 30 recruitment agencies. We often hear that they feel the limits of scouting and Indeed but have no clear picture of an alternative, or that they are considering web advertising but are unsure whether it is realistic on cost and capability.

We believe web advertising is one of the main methods a recruitment agency should consider, but whether run in-house or outsourced we also see cases where costs rise and it does not translate into profit.

This seminar addresses that, setting out the current state of web advertising for attracting candidates, based on our own examples. We explain exactly what thinking went into introducing it, how much it cost, and which methods were used to attract candidates.

Recommended if you

Considering web advertising
No clear picture of how much web advertising can do for a recruitment business
Running it in-house but short on technical know-how
Want to lower the cost per acquisition on the advertising we run now

What the seminar covers

1. An overview of the example in this seminar (methods and results)
2. What prompted the move to web advertising in this case
3. The set-up cost and the running cost
4. Concrete know-how for getting results from web advertising
5. Why it worked: a closer look

About the speakers

Tomoki Tabiraki
Executive Officer and CPO at NowVillage Inc., which supports digital marketing. Worked as a career advisor and marketer at UZUZ, a recruitment agency for recent graduates and early-career candidates, before co-founding NowVillage Inc. with CEO Imamura. Has worked with more than 50 companies since founding, from listed companies to startups, with hands-on experience of every method in digital marketing. As well as strategy and delivering results in practice, he is strong at teaching, so that marketing can be brought in-house.

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